Launching the DeLaval AMR
When you launch the most advanced system available on the market you know you are targetting forward-thinking innovators — and this needs to be reflected in communication.
The farming industry is no different, which is why we developed an online experience for farmers. Removing them from their day-to-day environment and instead giving them a glimpse of the future from a cow’s perspective. A future that is tangible and available, but you have to “see it to believe it” — something farmers can do by booking a farm visit at the end of the experience.